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Legal Literature

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Jäsenvaltio Suomi
Otsikko The Good Business Practice and Warning Letters – New Dimensions
Subtitle
Tyyppi Article in a book
URL
Author BRUUN, N.
Reference Keskuskauppakamarin liiketapalautakunta 80 vuotta, Alma Talent, pp. 26-32.
Publication Year 2017
Avainsanat commercial practices, intellectual property rights, warning letters, agressive marketing
PDF

Unfair Commercial Practices Directive, link

Hyvä liiketapa ja varoituskirjeet – asian uudet ulottuvuudet.


The article is about good business practices and warning letters that especially copyright holders send to persons who are infringing their intellectual property rights. These warning letters are more often than not sent to private persons due to the digital age, which makes copying material from the internet easy for individuals. Professor Bruun argues that these warning letters can be, when addressed to consumers, aggressive marketing behavior that is prohibited by the Directive on Unfair Business-to-Consumers Commercial Practices.

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