Legal Literature


Legal Literature Details
Member State Czech Republic
Title Conditions of the admissibility of comparative advertising and misleading comparative advertising
Subtitle
Type article
URL https://www.beck-online.cz/bo/document-view.seam?documentId=nrptembrgjpw64s7geyv6mjsl5zxi4s7gmydk&groupIndex=6&rowIndex=0&relationType=reference&referenceType=passive&referenceName=souvisi_eu&originalDocumentId=mv2tgxzsgaydmx3mgaytcnbnga&showLowerSectionsRelations=false&sortType=sorted-rank-rp&firstPage=0&currentPage=0
Author HRUDA, O.
Reference Hruda O.: Podmínky přípustnosti srovnávací reklamy a klamavá srovnávací reklama, Obchodněprávní revue, vol. 11-12, year 2012, pages 305 et seq.
Publication Year 2012
Keywords case law, comparative advertising, misleading advertising
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Misleading and Comparative Advertising Directive, link

This article deals with the issue of the admissibility of the comparative and misleading comparative advertising in the Czech law taking the Council Directive 2006/114/EC into account. It sets particular practical examples of when it is possible to use the comparative advertising and when not.
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