Other material

  • Other material
    • Member State: Lithuania
    • Title: Short Brochure on the Guidelines on the Assessment of Misleading and Prohibited Comparative Advertising
    • Emanating from: Competition Council of the Republic of Lithuania
    • URL:
    • Keywords: advertiser, advertising, comparative advertising, misleading advertising
    • PDF:
  • Directive Articles
    Misleading and Comparative Advertising Directive, link
  • Headnote
    The main aim of the brochure is to provide a short bullet-pointed legal assessment of misleading and comparative advertising by pointing out essential criteria, under which such advertising is prohibited.
  • General Note
  • Full text