On 28 April 2011, the Italian Competition Authority decided to launch an investigation against defendants in order to ascertain whether these companies had breached the rules on unfair commercial practices with respect to the information provided on the two-years legal guarantee of conformity of consumer goods to sale contracts, and on the optional commercial guarantee available.
It was established that consumers were not well-informed on the existence of the mandatory 2 year guarantee period, neither in the shops nor on the website of the defendants. Conversely, the defendants particularly drew the attention to a contractual paying 1-year guarantee offered by the manufacturer Apple. In addition, the defendants actively tried to convince the customers to contract after-sale services, whilst they did not point out that most repairment and exchange obligations are already set forth in Italian law.